SOCIAL IMPACT & ADVOCACY

We partner with purpose-driven organisations to craft video strategies that don't just raise awareness, they inspire action. When your mission matters, every story needs to connect deeply with hearts and minds to create lasting impact.

An artist or curator stands in an art gallery with white brick walls and large windows, viewing framed artwork, including a colorful portrait of two women, on display.
A person standing in an art gallery observing a framed photograph of three women and children on the wall, with other empty frames and a chair in the background.

MOTHERLESS DAUGHTERS AUSTRALIA — A THOUSAND WORDS

A deeply personal campaign that transforms silent grief into powerful community connection. Through authentic storytelling, we helped amplify voices and build bridges between women navigating mother loss.

Three athletes wearing dark sports jackets with sponsor logos, sitting on chairs in a dark room with a blurred sports background image projected on the wall behind them.
Three people seated on chairs in front of a large blurred background image of a football player. The individuals are wearing dark sports jackets with sponsor logos, and the setting is dimly lit.

THE ROUND FOR REACH 2024

Bridging generational mental health challenges with strategic messaging. We created a multi-platform campaign demonstrating how Jim Stynes' 30-year legacy continues to address evolving youth pressures, from body image to social media, delivering measurable awareness across MCG broadcasts and digital platforms.

A young girl sitting on a chair in an indoor sports facility, playing with a football.
A young girl sitting on a chair in a gymnasium, throwing a purple and yellow football.

VICTORIAN GOVERNMENT — FAIR ACCESS

Celebrating equality through authentic voices. Real people shared their stories to break down gender barriers in community sport, creating a movement for fairness that extends far beyond the playing field.

Group of people standing in a park, some wearing black shirts with 'REACH' written on the back, in an urban setting with tall buildings and trees
Group of people standing in a park with tall city buildings in the background, some wearing shirts that say 'REACH'.

THE REACH FOUNDATION — STORIES OF REACH

We followed three courageous young people’s journeys from isolation to leadership, creating compelling evidence for schools and community groups to integrate Reach's programs into their youth development strategies.

An elderly man with gray hair and a beard walking into a room through a glass-paneled door with sunlight behind him.
An older man with white hair and beard, wearing a white shirt and dark pants, walking in a room near a door with glass panels, with sunlight shining through, and a desk with a plant on the left side.

TANDEM CARERS — THE CARER’S JOURNEY

Driving policy change through personal testimony. We created a powerful advocacy piece that gave voice to family carers navigating mental health challenges, reaching policymakers with stories that demand systemic reform and compassionate care.

Group of six diverse people sitting in a sports stadium holding framed photos of themselves as children.
Group of six diverse people sitting in a sports facility, each holding framed photographs of children, smiling for the camera.

WHAT WOULD YOU SAY TO YOUR YOUNGER SELF?

Speaking to the child within us all. We gave adults the chance to comfort their younger selves with the wisdom and love they wish they'd received, illustrating how Reach creates those vital early moments of self-compassion that can change a young person's entire life trajectory.

A young boy with short dark hair, wearing a red and blue plaid shirt and blue overalls, smiling and playing outdoors with bubbles, sunlight, and a wooden fence in the background.
Smiling young boy playing with bubbles outdoors on a sunny day.

THE LIGHTHOUSE FOUNDATION — BECAUSE OF YOU

Showcasing the ripple effect of support and generosity. This campaign demonstrated how individual contributions create transformative change in the lives of vulnerable young people.

A woman with dark hair looking out of a window, holding a framed photograph of a young man in a striped shirt and tie.
Woman looking through a window, holding a framed photograph of a young man in a shirt and tie.

STOP ONE PUNCH CAN KILL — DAVID’s LEGACY

Transforming personal tragedy into life-saving education. We worked with David's family to honour his memory whilst creating content that prevents other families from experiencing similar loss.

WHEN PURPOSE MEETS STRATEGY, STORIES BECOME MOVEMENTS.

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